Plastic Surgery Photography: Standards & Ethical Considerations

Photography is an important part of a successful plastic surgery practice. Before and after pictures show the surgeon's work and illustrate skill level to new patients. No state has specific medical regulations for plastic surgery photography; however, ethical standards to protect patient confidentiality must be respected.

Function

• Photography in the operating room as a teaching tool.

  Plastic surgeons count on before and after photographs to help patients see possible outcomes for their services. Photography is also used as a teaching tool for procedures. Medical presentations also require plastic surgeons to use photography. These photographs become a part of the patient's records. Use of this photography for teaching or marketing requires patient consent.

Expert Insight

• Photographers who specialize in this type of photography have developed lighting techniques for still and video photography. Using a professional medical photographer lets the plastic surgeon have confidence in getting good before and after photos and assists with computer imaging helping patients to envision their results.

Potential

• Photography in the operating room and in the office is a growing field. Making a decision to incorporate photography into your practice allows you to show patients your expertise. Before and after photos are the most important marketing tool you have.